ProductPlan Acquires Winware.ai to create an

AI-Driven Product Intelligence Platform. Read the press release here .

Customer & Product Research with Verified B2B Audiences, Fast.

Winware recruits qualified participants from LinkedIn, runs AI-moderated research, and synthesizes feedback into clear insights.

LinkedIn Verified Audiences

Know exactly who you're talking to with full LinkedIn profiles. No anonymous panels or fake respondents, just verified professionals that match your target audience.

Winware's Recruiting Test Participants from Steven Cohn on Vimeo

Watch on Vimeo

AI Moderation & Analysis

AI moderation uncovers deep insights, then synthesizes the results into clear, actionable summaries, saving you hours of work and days of time.

Winware's AI Moderator from Steven Cohn on Vimeo

Watch on Vimeo

Trusted by great companies including

Our Customers Tell Our Story the Best:

Winware testimonial from OfficeSpace Software from 4am Post on Vimeo

How Winware Works:

Recruit participants, fast.

Winware can source testers.

Target based on: job title, company size, industry, and more criteria. We also use screener questions to verify they match your target persona. Everyone whom Winware recruits is LinkedIn verified and you see their profile.

Test on your own customers

Easily capture feedback on your designs from customers or internal stakeholders.

Product & UX use case: The AI Moderator provides deeper insights than standard unmoderated tools.

Deep product insights in a fraction of the time.

No more scheduling headaches of moderated interviews or unspecific answers from unmoderated testing. AI moderators ask follow-up questions to get deep insights in a fraction of the time.

Marketing use case: Test messaging with your buyer.

Why are prospects not moving forward?

Test any content - homepage, landing pages, videos, blogs, social posts, ad creative, pdf one pager, etc.

AI synthesizes your results

AI summary of your research.

Winware will create a summary of your research with quotes, highlight clips and actionable recommendations.

Detailed Product & Customer Insights, Faster than Ever.